⭐️ CPG Operations Platform⭐️

Central hub for Early-Stage Food & Beverage CPG Brands doing under $1M

Early-stage food & beverage founders in North America doing most of their revenue through independents and specialty stores, who need an operation hub to track SKUs, POs, CRM, and events instead of $400/mo software.

I WANT THE CENTRAL HUB!

"Finally moved off Google Sheets. It's a lifesaver for tracking our ingredient inventory across three co-packers."

Sarah Johnson

Founder, Oat & Co.

"The PO generator alone is worth the price. We used to spend hours manually formatting PDFs, now it takes seconds."

David Lee

Ops Director, SnackWave

"Simple, affordable, and actually built for CPG. The CRM features helped us land our first Whole Foods region."

Emily Chen

Founder, Rooted

500+

Founder

10M+

Revenue Tracked

15K+

SKUs Managed

Stop juggling scattered spreadsheets, portals, and DMs and still guessing which stores, SKUs, and events are actually making you money.

Most early-stage food & bev brands are running a real business on a pile of messy sheets and emails, so they never get a clear, store-by-store view of what’s working, what’s leaking margin, or where to grow next.

The Old Way

Spreadsheets everywhere, nothing talking to each other
No clean list of doors, leads, and buyer contacts
Follow-ups only happen when you “remember”
POs and invoices buried in email and portals
No idea which SKUs or stores are actually profitable
Demos, markets, and promos feel like a total black box
Constant feeling you’re dropping balls and not ready for 150–250 doors

The New Way

One Airtable hub for SKUs, doors, POs, CRM, and events
Clean pipeline of prospects and current doors with clear statuses
Simple follow-up system so every buyer and “check back in Q2” lives in one place
Unified view of orders, invoices, and who owes you money
Store + SKU dashboards that show your real winners and money-losers
Track every demo, tasting, and market against reorders and velocity lift
Start each week knowing exactly which stores to push, protect, or drop as you scale from 10–45 to 150–250+ doors

Ops Systems + Clear Numbers = Real Shelf Growth

Fast-growing food & beverage brands aren’t smarter than you — they just stop running the business from memory. CPGflow gives you a single ops hub for SKUs, doors, POs, CRM, and events, so every decision about where to sell, sample, and spend is backed by your own data instead of vibes.

Our Roadmap turns your Airtable into a CPG control Center

One home for every SKU, door, and PO

A real CRM built for buyers, not SaaS companies

Follow-up and sampling that actually drives reorders

Stop hunting through five spreadsheets and three portals. CPGflow centralizes products, accounts, locations, and orders in one place so you always know what’s selling, where, and at what price.

Track prospects, current doors, and “circle back later” leads with simple statuses instead of a bloated sales tool. See exactly who to follow up with this week and never lose a warm buyer again.

Tie samples, demos, tastings, and farmer’s markets to real outcomes. See which events and doors reorder, so you stop guessing where to send jars and start doubling down on what works.

Store- and SKU-level performance at a glance

Built for scrappy teams under $1M, not enterprise ops

Investor- and distributor-ready without a data analyst

Get dashboards that show your heroes, zombies, and dead weight by store, region, and SKU. Protect your winners, fix underperformers, and kill what’s quietly draining margin.

You don’t have a RevOps team or $400/month per seat. CPGflow gives you the structure of a serious ops stack in a template you can actually run yourself and customize as you grow.

When someone asks “How many active doors? What’s your velocity? Where are you expanding next?” you’ll have clean answers in seconds — with the receipts to back it up.

READY TO GET STARTED?